Our Capabilities

• G3 Overview
• Benefits of G3
• Fulfillment & Inventory Management
• Web-to-Print & Print on Demand
• Digital Asset Management
• Database Marketing / Direct Mail
• Cross Channel Marketing
• Print Management

Cross Channel Marketing

Marketers face the continual challenge of reducing the cost per customer contact and increasing the return on marketing investment, but many are stuck with antiquated systems for contacting customer and prospects. While there is a desire to integrate multi-media campaigns into a coordinated marketing attack, most organizations lack the ability and business intelligence to adequately "test" different messages and offers. There is "poor visibility" as marketers can't measure the effectiveness of campaigns.

With Gabriel Group's G3 solution we provide the database marketing expertise and tools to help measure consumer response history and craft a more effective strategy that produces more predictive and higher returns.

• Create 1:1 emails, personalized URLs, and microsites to increase response.
• Convert raw data into priceless information.
• Monitor ongoing campaign results and effectiveness.
• Build a comprehensive customer/donor relationship strategy based on data insights.
• Utilize secure e-commerce applications, such as online shopping, order tracking, electronic funds transfer, and supply
  chain management.

To learn more about integrating cross channel marketing into your strategy, contact Mike Peterson online or call 314-743-5705. Ask about our Free Webinar.