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International Insurance Group

G3 Offers Speed to Market Access and Flexibility

CLIENT
An international insurance broker headquartered in Bermuda, with regional brokers across the U.S. The company's core products include business and personal insurance, employee benefit plans, specialty programs and consulting.

PROBLEM, CHALLENGE, OPPORTUNITY
The group was in the process of rebranding their corporate identity, including company letterhead, envelopes, business cards, and more. They needed help to simplify and centralize printing/distribution of materials for their 11 operating units, 16 offices, and 2,000 employees nationwide. Gabriel Group responded immediately; within six weeks the company was able to unveil their new comprehensive,
time-saving system.

Gabriel's web-based solution, branded G3 Marketing Solutions, features a customized web-to-print function to give brokers and employees across the globe immediate access to online ordering, proofreading, and print-on-demand for the marketing materials they needed. Built-in advantages of the G3 platform include (1) significantly reduced time to end user, (2) notable savings on wasted space and obsolete materials, (3) online safeguards that prevent breaching of corporate graphic standards while easing proofreading requirements, (4) a permanent solution for digital asset management, and (5) overall increased return on marketing investment.

RESULT
In the first month of usage, new users and customers have been added at breakneck pace. This seamless, easy system has further freed up significant marketing resources which the company is able to allocate more effectively.